Buy to Let & LettingLearnings

Why Nobody Really Cares About Your Buy-To-Let


I know you think your property investment is the most important thing in the world.

And it maybe.  To You.

Because only YOU really care about your buy-to-let investment.

It doesn’t matter what any of those shiny agents say, or how many neon lights they plaster over their “Landlords wanted” signs.  They don’t really care about you or your property.

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All they actually care about is taking your money.

In the world of property; people are paid to care.  Don’t pay them and they don’t care less.

Care to test that theory?

If you really want to succeed in the world of buy-to-let you need to understand and base your modus operandi around the concept that nobody cares about your buy-to-let; except you.

You are the only person who really cares about your buy-to-let.  And that is because you are the owner and the bill payer.  Agents may claim they care – but it is not their name on the deeds.  And it is ultimately not their name on the papers if it all goes horribly wrong.

It is your name.

Your property investment is your investment.

And that’s why you need to take instant action to ensure it remains your property investment and not somebody else’s.

The most important lesson to learn is that you cannot outsource “care”.  You can pay somebody to do a job, but you cannot pay them to care about your investment the same way you do.

It doesn’t matter what anybody says or claims – it’s just not going to happen.

The reason is simple: nobody else has as much to gain as you do.

So what if the letting agent could get you an extra £25 rent per month.  If they’re taking a 10% cut on that, how hard do you think they’re going to work for an additional £2.50 per month?

How much harder would you work for an extra 57 pence per week?

But this is how the sums work:

An extra £25 rent per month totals £300 per year.  I reckon that’s enough to cover most people’s annual buildings’ insurance premium.

That’s worth it.

For an agent it’s £30 per year – and a lot more paperwork.

That’s why nobody really cares about your buy-to-let – other than you!

  1. Julia

    As a landlord I completely understand that my properties are ultimately my responsibility and my head will be on the block if anything goes wrong! I also get that letting agents are out to make a profit… after all, that’s what they’re all in biz for! However, over the last few years, I have been managing properties for other landlords (100 Student HMOs in Oxford to name a few) and my headaches have been many! However, I pride myself on offering a great service and treat my landlords’ properties as if they were my own. I CARE not only about my customers (landlords) but also my tenants too. This provides me with an income which in turn pays my mortgage and helps to support my rental properties. I also take great pleasure in building relationships with my landlords, giving them a long term personal service. Although they have to pay me for this service, they get to free up VALUABLE TIME which they can spend with their family, going on holiday’s, playing golf… etc… get the picture?? We are all here to HELP each other and most landlords probably have businesses of their own which hopefully they provide a great service doing! So long as we provide ethical and GREAT services WHY wouldn’t landlords want to use a GREAT letting agent which in turn provides jobs for people?

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